Bluff Magazine, America's Leading Poker Magazine, Launches Risk Free Online Poker Room ClubBluff.com

Business Wire, May 29, 2008

ATLANTA -- America's leading poker publication, Bluff Magazine, is proud to announce the launch of their latest venture that is sure to please poker players, a subscription-based online poker room, ClubBluff.com.

"We're thrilled to be able to give our loyal readers and poker fans across America the chance to join us at ClubBluff.com," said Eric Morris, co-president and publisher of Bluff Magazine. "We're proud of what Bluff Magazine has become over the past four years and have the same aspirations for ClubBluff.com."

Every month ClubBluff.com members can play in thousands of online poker and blackjack tournaments risk-free with no buy-ins but over $100,000 in prizes, including cash. As an added bonus of membership players will also get access to tips from professional poker and blackjack players as well as digital access to Bluff Magazine content online.

Players who are serious about their poker can also play to win World Series of Poker* Main Event seats, WSOP-Circuit seats, World Poker Tour World Championship seats and other great prizes. Starting June 1, 2008, players can get into the nightly $1,000 and monthly $20,000 poker tournaments.

Players pay only $19.95 per month for complete access to the tournaments, sit-n-goes and ring games. There are no additional costs and the first two weeks are free of charge allowing poker players the opportunity to test out the software and win cash prizes.

About Bluff Media

Bluff Media, LLC is the publisher of BLUFF Magazine, America's leading poker publication, BluffMagazine.com, the leading website for poker news and player rankings as well as FIGHT Magazine, the fastest growing mixed martial arts magazine in the United States. In 2007 Bluff Media was recognized by Harrah's Entertainment Inc as an industry leader when the two companies formed a digital publishing alliance allowing Bluff Media to be the exclusive provider of online and radio coverage of all World Series of Poker-branded events on a global basis.

* World Series of Poker and WSOP are trademarks of Harrah's License Company, LLC ("Harrah's"). Harrah's does not sponsor or endorse, and is not associated or affiliated with, ClubBluff or its products, services, promotions or tournaments.

Membership is limited to those states in the US and countries where sweepstakes based upon card games are allowed. No Purchase Necessary. Void where prohibited by law.