Venture-Q Announces New Report on NXP Semiconductors

Business Wire,  May 5, 2008  

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NXP's Strategy to Dominate the Consumer Electronics Market

FREMONT, Calif. -- Today Venture-Q([R]) LLC announced the latest addition to its DIEL Report[TM] series of vendor-specific reports. The new Executive Edition report is titled, New NXP Semiconductors: NXP's Strategy to Dominate the Consumer Electronics Market.

"The report extends our widely recognized coverage of leading analog-mixed signal vendors including Analog Devices, Maxim Integrated Products, and Linear Technology. This report delivers an in-depth analysis of NXP's business model and strategy for dominating the consumer electronics market. Additionally, it provides deep insights into the competitive impact regarding the recent sale of NXP's wireless business to STMicroelectronics and the acquisition of Conexant's set-top box business," said Zel Diel, president of Venture-Q.

According to Diel, this new report delivers a definitive up-to-date view regarding the emerging New-NXP in the consumer electronics competitive landscape. NXP's new strategic focus on a specific type of consumer environment has broad-sweeping implications in terms of increasing competitive threat. NXP's shift of business emphasis from Mobile to Home, Car, and Secure consumer environments also represents a shift towards expanding analog-mixed signal and discrete technologies investments to enhance profitability. As a result, the company emerges as a powerhouse in the analog-mixed signal and discrete components segments of the semiconductor market. The report features 82 pages, 33 figures, and 30 key findings.

About Venture-Q([R]) LLC

Venture-Q, established in 2000 in Silicon Valley, California, is an information resource company specializing in competitive aspects of technology businesses. DIEL Report([TM]) delivers up-to-date and definitive vendor-specific coverage of the electronics industry companies. We focus on technology and market leaders in their respective business areas.

Venture-Q([R]) is a registered trademark of Venture-Q, LLC.

DIEL Report([TM]) is a trademark of Venture-Q, LLC.

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