Two North Dakota Youth Honored for Volunteerism at National Award Ceremony in Washington, D.C

Business Wire, May 5, 2008

Joey Rizzolo, 13, of Paramus, N.J., who organized a "Freedom Walk" last September that drew more than 450 local residents to join in remembering the lives lost on 9/11, including many in his own town. Joey's event also was dedicated to thanking first responders, U.S. service members and veterans for saving lives and protecting our freedom.

The national selection committee that chose the ten National Honorees was co-chaired by U.S. Senators John Kerry of Massachusetts and Chuck Hagel of Nebraska, and Arthur Ryan of Prudential. Also serving on the committee were actor Richard Dreyfuss; Alma Powell, chair of the America's Promise Alliance; Michelle Nunn, president and CEO of the Points of Light & Hands On Network; Amy B. Cohen, director of Learn and Serve America at the Corporation for National and Community Service; Kathy Cloninger, CEO of Girl Scouts of the USA; Donald T. Floyd Jr., president and CEO of National 4-H Council; Kathryn Forbes, national chair of volunteers, American Red Cross; Neil Nicoll, president and CEO of YMCA of the USA; Michael Cohen, president and CEO of Achieve, Inc.; Barry Stark, president of NASSP; and two 2007 Prudential Spirit of Community National Honorees: Kelly Davis of West Bath, Me., and Kelydra Welcker of Parkersburg, W.Va.

NASSP President Barry Stark said: "The young people in this country are capable of doing some extraordinary things given the time and the opportunity. The Prudential Spirit of Community Awards is one of the great showcases of their amazing acts of kindness and selflessness. We are pleased to once again join Prudential in honoring them for their accomplishments."

In addition to the organizations above, The Prudential Spirit of Community Awards are supported by the American Association of School Administrators, the National Middle School Association, the National School Boards Association, the Council of the Great City Schools, the National School Public Relations Association and many other national youth and service organizations.

More information about The Prudential Spirit of Community Awards and this year's honorees can be found at www.prudential.com/spirit or www.principals.org/prudential.> The National Association of Secondary School Principals - the preeminent organization and the national voice for middle level and high school principals, assistant principals and aspiring school leaders - provides its members with the professional resources to serve as visionary leaders. NASSP promotes the intellectual growth, academic achievement, character development, leadership development, and physical well-being of youth through its programs and student leadership services. NASSP sponsors the National Honor Society[TM], the National Junior Honor Society[TM], the National Elementary Honor Society[TM], and the National Association of Student Councils[TM]. For more information on NASSP, NHS, NJHS, NEHS or NASC, visit www.principals.org.

Prudential Financial, Inc. (NYSE: PRU), a financial services leader with approximately $631 billion of assets under management as of March 31, 2008, has operations in the United States, Asia, Europe, and Latin America. Leveraging its heritage of life insurance and asset management expertise, Prudential is focused on helping more than 50 million individual and institutional customers grow and protect their wealth. The company's well-known Rock symbol is an icon of strength, stability, expertise and innovation that has stood the test of time. Prudential's businesses offer a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, investment management, and real estate services. For more information, please visit www.prudential.com.