Business Services Industry
Jerry Remy Joins TruMedia Networks' Lineup
Business Wire, Oct 6, 2008
Red Sox Broadcast Legend Teams with Social "Fan" Media Company in Strategic Marketing and Content Distribution Partnership
BOSTON -- TruMedia Networks, a fast growing social media technology company that builds regional online communities for passionate sports fans, today announced a strategic marketing and content distribution partnership with Boston Red Sox television analyst Jerry Remy. As part of the agreement, Remy will blog exclusively for TruMedia's Red Sox fan community www.sawxheads.com. Remy's website, www.theremyreport.com, will become part of the TruMedia advertising network. Remy will also join the TruMedia Networks board of directors.
"Jerry Remy is one of Boston's most recognized and revered sports figures and we are excited to have him join the TruMedia Networks team," said Rafe Anderson, CEO of TruMedia Networks. "Jerry will be an active member in the Sawxheads.com community by providing blog and video reports every week, interacting with fellow members and attending special Sawxheads.com events throughout the year. He shares our vision to make Sawxheads.com the premier grass roots destination for Red Sox fans as we broaden the network's popularity across Red Sox Nation."
"TruMedia's robust social media platform connects me with passionate fans all over the world," said Remy. "SawxHeads.com will continue to be a valuable resource for me as I prepare for every broadcast. It provides me with the daily pulse of Red Sox nation. I am excited to broaden my audience and play a role in the continued growth and development of TruMedia's sports fan communities."
The partnership also brings Remy's popular website www.theremyreport.com under the TruMedia Networks umbrella as it becomes part of TruMedia's advertising network, a growing ecosystem of independent sports & entertainment web sites. TruMedia will be responsible for marketing, business development activities, and control Remy's online syndication rights.
Jerry Remy is a former second baseman who played 11 seasons in Major League Baseball with California Angels (1975-1978) and the Boston Red Sox (1978-1985) before beginning his broadcasting career. Since 1988, he has served as the Boston Red Sox color analyst for broadcasts on New England Sports Networks (NESN). In 2007, Sox fans elected Remy as President of Red Sox Nation in a landslide vote. Over the course of his broadcast career, Remy has garnered a number of accolades winning four Emmy Awards and being named Massachusetts Sportscaster for the Year by the National Sportscasters and Sportswriters.
Sawxheads.com is part of TruMedia Network's integrated suite of social 'fan' media properties for fans of Boston's major sports teams including the Boston Celtics (Celtsheads.com), the New England Patriots (Patsheads.com) and the Boston Bruins (Blackandgoldheads.com). Every community is built on TruMedia's social media technology platform employing advanced Web 2.0 social media tools, designed to provide members with a compelling interactive fan experience. Users can create their own unique profile and personal blog, catch-up on the latest news and rumors from local sports media sources, post photos and share their opinions with other community members through instant messaging and online forums.
To visit Jerry Remy's Profile: http://www.sawxheads.com/profile/53224
About TruMedia Networks
TruMedia Networks (http://www.trumedianetworks.com) is a developer of social media technologies focused on building communities of sports fans on a local and regional level. TruMedia is privately held and based in Brighton, Massachusetts with an office in North Adams, Massachusetts.
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