Traffic Dude Joins IAB as First General Member Adult Ad Agency

Business Wire, Oct 7, 2008

PUEBLO, Colo. -- Traffic Dude is pleased to announce that it has been accepted for general membership with the Interactive Advertising Bureau.

According to Scott Rabinowitz, Traffic Dude Co-Founder, "We are pleased to be the first pure play adult focused interactive media agency to be accepted for membership by the IAB. As a company, we are committed to maintaining the highest operating standards and business practices, both overall and specifically related to our participation in the interactive media business. The IAB is at the forefront of establishing best practices for the online advertising realm, which we seek to implement and educate people about across the adult industry."

The Interactive Advertising Bureau (IAB) is comprised of more than 375 leading media and technology companies who are responsible for selling 86% of online advertising in the United States. On behalf of its members, the IAB is dedicated to the growth of the interactive advertising marketplace, of interactive's share of total marketing spend, and of its members' share of total marketing spend. The IAB educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C.

Traffic Dude is a full service online advertising agency focused on the adult entertainment industry. The company offers straight, gay and niche-centric, consumer targeted adult advertising campaigns across a hand picked network of high traffic adult destination sites, print publications and via major search engines including Yahoo!. The company also provides advertising sales management services to provide revenue streams for premium quality ad supported web sites.

For more information, please visit us at http://www.trafficdude.com or contact us at press@trafficdude.net.