Business Services Industry

Wizzard Media Signs First Automotive Ad Program with GM's Saturn

Business Wire, Sept 18, 2008

PITTSBURGH -- Wizzard Media (AMEX:WZE), the world's largest podcasting network, announced today that it has signed its first automotive advertising initiative, with General Motors' Saturn Division.

Saturn will sponsor 29 female-targeted audio and video podcasts that are part of the Wizzard network in a campaign that will run through October 2008. Audience delivery will be certified by Wizzard using Nielsen//NetRatings.

"This is a milestone agreement for Wizzard Media as it has enabled us to break into the automotive category," said Chris Spencer, Wizzard's president and chief executive officer. "We fully anticipate breaking into other categories in the coming months as more advertisers are recognizing podcasting's targetability and high level of opt-in engagement."

Other advertisers on the Wizzard podcast network include Coca-Cola, Panasonic, Puma, U.S. Navy, TD Financial and PowerAde.

About Wizzard Media

Wizzard Media is the world's largest podcasting network serving an unprecedented one billion-plus download requests in 2007. Podcasts are a means for independent and professional content creators to publish audio and video shows for download via the Internet or mobile devices such as Apple's iPod and Microsoft's Zune. Wizzard Media is the only dedicated podcasting network qualified by Nielsen//NetRatings and has led the way in monetizing the rapidly growing industry by providing advertisers highly targeted access to a vast potential consumer base. For more information, please visit www.wizzard.tv. Wizzard Media is a division of Wizzard Software (AMEX:WZE), a leader in speech technology development.

Legal Notice

Legal Notice Regarding Forward-Looking Statements: "Forward-looking Statements" as defined in the Private Securities litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. We disclaim any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with changes in general economic and business conditions, actions of our competitors, the extent to which we are able to develop new services and markets for our services, the time and expense involved in such development activities, the level of demand and market acceptance of our services, changes in our business strategies and acts of terror against the United States.

COPYRIGHT 2008 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

BNET TalkbackShare your ideas and expertise on this topic

Please add your comment:

  1. You are currently: a Guest |
  2.  

Basic HTML tags that work in comments are: bold (<b></b>), italic (<i></i>), underline (<u></u>), and hyperlink (<a href></a)

advertisement
advertisement
  • Click Here
  • Click Here
  • Click Here
advertisement
Click Here

Content provided in partnership with Thompson Gale