Sorenson Media Plans Further Expansion to Meet Growing Demand for Innovative Online Video Services

Business Wire, June 22, 2009

As Competitors Retrench or Disappear, Industry-leading and Profitable Internet Video Services Company Continues to Hire Sales, Marketing and Engineering Professionals

SAN DIEGO -- Sorenson Media today announced that it plans to expand its workforce to fuel its ongoing growth and fulfill burgeoning market demand for high-quality, cost-effective Internet video solutions, including the company’s recently unveiled Sorenson 360 Video Delivery Network (VDN). Sorenson Media is currently seeking to augment its workforce in all functional areas, with a focus on adding sales, marketing and engineering talent in both its San Diego and Salt Lake City offices.

“As competitors in the Internet video space scale back and even suspend operations in the midst of scarce funding and failed business models, we are uniquely proven and profitable and looking to add industry professionals who will help us expand our market presence and drive our ongoing innovation,” said Peter Csathy, president and CEO of Sorenson Media. “The overall Internet video market opportunity is only in its early innings, and we have been a pioneer in enabling high-quality Internet video for fourteen years. We now plan to lead the next evolutionary phases of the Internet video marketplace during this exciting time of growth and promise.”

Founded in 1995, Sorenson Media has helped foster the development of online video with seminal innovations, including: the globally influential Sorenson Spark video codec; the industry-leading Sorenson Squeeze video encoding application; Sorenson Squish and SquishNet, a browser-based video publishing platform for user-generated content; and most recently, Sorenson 360, an all-in-one hosted service that serves a complete Internet video publishing solution for video professionals and small- to medium-sized businesses.

In contrast with its competitors in the Internet video marketplace — most of which are venture-backed and were founded only in the past few years — Sorenson Media is fully funded and has maintained consistent profitability over several years. While other companies have scaled back their product development efforts or disappeared completely, Sorenson Media has experienced stable and consistent revenue growth, marked by continual product innovation.

“Sorenson Media has a long-respected and trusted name, and an ongoing commitment to innovation and excellence,” said Csathy. “Employees, customers and strategic partners can count on the reality that we’re going to be around and that we’re going to continue to create the best products and services in the marketplace. We feel we are uniquely positioned to capture significant share in the burgeoning space of Internet video. It is a wonderful time for talented and passionate individuals to be a part of what we’re building here.”

For more information about employment opportunities at Sorenson Media in both the San Diego and Salt Lake City offices, visit: http://www.sorensonmedia.com/jobs/.

About Sorenson Media

Sorenson Media (www.sorensonmedia.com) offers comprehensive, award-winning video solutions that empower customers to easily and affordably access and deploy the highest-quality video across the Internet. Included among its products and services are the Sorenson 360 Video Delivery Network (VDN); Sorenson Squeeze, the gold standard encoding application; Sorenson Squish and SquishNet, an easy-to-use browser-based video publishing platform for user-generated content; and Sorenson Spark, the industry’s most widely used video codec, which today enables mobile devices and other consumer products to playback the largest selection of video on the Internet. Since its inception in 1995, Sorenson Media has been instrumental in mainstreaming Internet video, and is committed to dramatically improving the online video experience for content creators and consumers alike.