It Pays to Take-Out From California Pizza Kitchen

Business Wire, June 24, 2009

25,000 ‘Thank You’s’ Awarded to Boston Resident

California Pizza Kitchen Announces $25,000 Winner in Boston; $50,000 Still Up for Grabs

LOS ANGELES -- California Pizza Kitchen, Inc. (CPK) (NASDAQ: CPKI) home of the Original BBQ Chicken Pizza and other innovative hearth-baked pizzas, made-to-order pastas, creative salads, appetizers, soups, sandwiches and desserts, announced today that Boston resident Kate S. has won $25,000 as part of the restaurant chain’s nationwide Thank You Card program which kicked-off in April. Kate S. was picking up a take-out order at the California Pizza Kitchen in The Prudential Center when it was revealed she was the winner.

“I have been a regular customer of this California Pizza Kitchen for the past six years. I never imagined my thank you card held the $25,000 prize and was simply hoping to have a percentage taken off my take-out order, the Original Chopped Salad. I guess I’m the one that’s thankful now!” stated Kate.

Earlier this year CPK gave out 2.7 million Thank You Cards to customers dining at their full service restaurants across the nation. Each party received a sealed envelope with a check containing a guaranteed prize, ranging from 10 percent off a meal to $50,000. The grand prize of $50,000, CPK Frozen Pizza for a Year and many other cash prizes are still available. Diners have until June 30, 2009 to redeem their prizes.

“The number of redemptions have been particularly high this year and we are thrilled that one of our loyal customers was able to win this great prize. This is the second largest reward we offer and we are still waiting for the Thank You Card containing the $50,000 grand prize to be redeemed,” said Rick Rosenfield and Larry Flax, co-founders and co-CEOs of California Pizza Kitchen.

For complete program details and official contest rules, please visit www.cpk.com.

About CPK

California Pizza Kitchen, Inc., founded in 1985, is a leading casual dining chain featuring an imaginative line of hearth-baked pizzas, including the original BBQ Chicken Pizza, and a broad selection of distinctive pastas, salads, appetizers, soups, sandwiches and desserts. Of the chain’s 254 restaurants, 208 are company-owned and 46 operate under franchise or license agreements. CPK premium pizzas are also available to sports and entertainment fans at two Southern California venues, Angel Stadium of Anaheim and STAPLES Center. Also included in the company’s portfolio of concepts is LA Food Show Grill & Bar, which has locations in Manhattan Beach and Beverly Hills, California. The company also has a licensing arrangement with Kraft Pizza Company, which manufactures and distributes a line of California Pizza Kitchen premium frozen pizzas. Children who dine at California Pizza Kitchen choose from an extensive menu, recently named “The Best Kids Menu in America” by Restaurant Hospitality Magazine. For more details, visit www.cpk.com.

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