Cadence-Motorola service model called success

Electronic News, July 15, 1996

San Jose, Calif./Austin, Texas--Cadence Design Systems' new service-oriented business model is bearing fruit with its work with Motorola.

Cadence and Motorola's Customer Specified Integrated Circuits (CSIC) Microcontroller division successfully completed a two-year project to reduce turnaround time for customers of Motorola's 68HC08 product line.

Motorola introduced its 7-Day CSIC design methodology, made possible with Cadence's design process optimization services and design automation technology. The two companies also plan to work together to extend the applicability of the 7-day design approach to other products in Motorola's microcontroller family.

The 7-Day CSIC design methodology provides systems companies with a 68HC08 microcontroller built to their custom specifications, completely designed and prepared for production, within seven days of the initial order, if existing design models are used. It will be rolled out to Motorola's worldwide network of design centers over the next year.

With the help of Cadence's consulting services organization, Motorola refined this custom design methodology and reduced the time taken to deliver a working component design to the fabrication stage from several months to seven days. Cadence personnel worked on site at Motorola in Austin and Phoenix, Ariz., on the methodology and to enhance the flow and integration of the electronic design technology used in the design process.

"The 7-Day CSIC program is one of the most important initiatives across all of Motorola and our strong partnership with Cadence was a key enabler of this success," said Murray Goldman, executive VP and assistant GM of Motorola's Semiconductor Products sector. "They were as committed to making this a reality as we were, and have been instrumental in delivering a world-class design methodology that will benefit our customers. This new level of relationship which Cadence has defined with Motorola allows us to bring more value to our customers worldwide."

Cadence evolved its business model over the past several years to give customers a total approach to electronic product development. At Motorola, Cadence assisted in overall process improvement to the CSIC methodology, as well as helping refine Motorola's legacy design data for reuse within future chip designs.

"The results we have been able to achieve with Motorola on this critical project validate the Cadence approach to helping customers achieve their most important objectives," said Joseph Costello, president and CEO of Cadence. "We are extremely gratified to help Motorola realize this goal as part of its 10x cycle time reduction initiative, and with the economic, productivity and quality benefits we have brought to the CSIC organization."

The 7-Day CSIC design methodology also allows for late ROM programming, allowing the customer to submit software code while the device is being fabricated.

"This new streamlined 7-Day CISC design methodology will enable companies to significantly reduce product development cycles, helping them to respond quickly to market opportunities anywhere in the world," said Charles Studor, 7-Day CSIC project manager.