Dean Foods Company and Land O'Lakes, Inc., announced a new, expanded strategic alliance and licensing arrangement

Food & Drink Weekly, August 5, 2002

Dean Foods Company and Land O'Lakes, Inc., announced a new, expanded strategic alliance and licensing arrangement that will allow Dean Foods to use the Land O'Lakes brand name nationally on a broad range of value- added fluid milk and cultured dairy products, as well as on all basic fluid dairy products.

In mid-August 2002, Dean Foods, through its Morningstar Foods subsidiary, will launch Land O'Lakes Dairy Ease lactose-free milk, the first new product resulting from the expanded relationship.