Miller and Allied Domecq have stopped production and distribution of their joint Ready-to-Drink brands Stolichnaya Citrona and Sauza Diablo, as a result of disappointing sales

Food & Drink Weekly, March 1, 2004

Miller and Allied Domecq have stopped production and distribution of their joint Ready-to-Drink brands Stolichnaya Citrona and Sauza Diablo, as a result of disappointing sales. Miller has also said that it has pulled out of its partnership with Brown-Forman, who worked with Miller on Jack Daniel's Original Hard Cola. The drinks were only launched two years ago.

COPYRIGHT 2004 Informa Economics, Inc.
COPYRIGHT 2008 Gale, Cengage Learning
 

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