It's about time to … weigh down™: a diet program from nutritional specialists

Better Nutrition, Sept, 2004

There are many reasons why controlling our weight is important for most of us. We like to have a trim body for our own vanity, self-esteem and to be more attractive to others. However, if those were the only reasons then we, as nutritionists, would not have created a diet product. An overweight body is not a really healthy body. Clinical studies repeatedly show overweight individuals have a much higher incidence of diabetes, heart disease, hypertension and a myriad of other serious complaints. These are matters that have little to do with vanity and everything to do with health. Health is our business and the slim good looks that go with a healthy body is a fringe benefit.

While there are many so-called meal substitute products on the market, none properly take into account all the nutritional factors necessary to make them really work. Unfortunately, eating fewer calories alone does not guarantee you will lose weight. When you severely reduce your caloric intake, you may well be depriving your body of the many nutrients it must-have to maintain good health. When your body is missing these vital nutrients it thinks you are starving. This triggers a survival mode response. Your body holds on to fat so you won't starve. That is why Lewis Laboratories developed Weigh Down[TM]. It is truly a nutritionists' diet plan that covers all the bases. It provides at least 100% of all vitamins, minerals and proteins plus digestive enzymes and fiber. Weigh Down[TM] also contains an effective level of three important lipotropic factors:--choline, inositol and carnitine which actually help burn fat deposits. Weigh Down[TM] provides every nutritional element for a successful diet with only 108 calories per serving.

Each serving of Weigh Down[TM] also contains an effective quantity of Lewis Laboratories' special blend of fruit, grain and vegetable fiber. By providing the necessary bulk material your body needs, it helps to ensure proper digestive functioning and gives you the full feeling of having had enough to eat.

Most diet plans claim they make it easy to lose weight. That is simply not true. There is no easy way to lose weight. The real difference is that Weigh Down[TM] will work when others will not. But don't expect miracles overnight. In many cases, most will not see results until the second week after the body has adjusted to the new regimen. Resist the temptation to. weigh yourself everyday. The little variations you see will be meaningless. Real permanent weight loss is a gradual process and so it should be. Don't forget, even one pound a week is 52 pounds a year. Rapid weight loss is almost always related to lost water, not fat. It is never permanent and could be damaging to your health. Always consult your doctor before beginning any serious weight loss program.

Weigh Down[TM] is a powder which, when mixed with skim or low fat milk, makes a thick, rich, delicious drink. It is available in your choice of Vanilla, Chocolate and Strawberry.