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Minute Made and Hasbro - In the Mix - Minute Maid Co. and Hasbro Inc. promotion of Walt Disney Co. fruit drink - Brief Article

DSN Retailing Today, Oct 7, 2002

HOUSTON -- Minute Made and Hasbro have teamed up on a promotion for Disney Xtreme Coolers. In the main effort, each 10-pack of Disney Xtreme Cooler pouches includes five Wild Racers cars. The promotion also offers a Wild Racers carrying case and coupons to purchase additional cars.

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