Retail Industry
Industry: Email Alert RSS FeedRussell Athletic - new activewear line - Brief Article
DSN Retailing Today, Oct 27, 2003
ATLANTA -- Russell Athletic recently introduced a new stain-resistant activewear line to the apparel retail market, based on the concept's success in the marketplace. Jerzees, Russell Athletic's mass-market mainstay, will feature a new stain-repellent fabric called SpotShield[TM] in an extensive activewear collection.
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Another stain-resistant line called StayClean[TM] fleece, a Wal-Mart exclusive and Hanes subbrand produced by Sara Lee Branded Apparel, is also available at retail this back-to-school shopping season.
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