BMG announces custom program

Art Business News, August, 2005

WEST NYACK, NY -- With the release of its fall collection, Bruce McGaw Graphics (BMG) introduces a new program whereby customers can order a piece as it exists as a poster, resized on paper or as a custom print on canvas to meet their needs. BMG is also releasing more than 40 new oversized images--florals, abstracts and landscapes--due to the strong interest in oversized posters.

"It's all about the image, the size and the specific substrate," says Amy Wessan, vice president of sales and design. "The idea is to be as flexible as possible and answer the needs of our customers. We have been testing materials for the past six months and feel confident that what we are offering is going to really shake things up. The quality is unsurpassed and our price points make it easy for our customers to make a nice profit."

In addition, BMG has designed a fall collection that separates Tribeca Works in a catalog with two covers. The viewer reads through one collection and then turns the book upside down to continue the collection of some of the company's star artists.

"We like to entertain our customers with our catalogs and this fall collection does just that," adds Wessan. "Just when you think you've finished looking--surprise--there is a whole collection behind it."

For more information, call 888-4BMCGAW; visit www.bmcgaw.com.