Is That A Fag-Man In Your Pocket? - Infogrames and iFone developing cell phone games - Company Business and Marketing - Brief Article

Industry Standard, The, July 23, 2001 by Liz Krieger

The Brits have all the fun. Not only do they get to drive on the left and obsess over the royals, now they'll be able to play old school Atari favorites such as Pong, Asteroids and Pac-Man on their cell phones. Mobile phone developer iFone plans to work with gamemaker Infogrames to reproduce the classic videogames, and hopes to have Frogger fanatics and other children of the '80s leaping with joy by October. The games will reach U.S. shores early next year.

When faced with inappropriate solicitations on the Web:

42% OF CHILDREN DID NOT ANSWER

34% OF CHILDREN NOTIFIED THEIR PARENTS

23% OF CHILDREN WENT OFFLINE

Based on an Web survey of 400 children ages 6 to 14.

Source: Disney Online. June 2001