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Calculating Payback Period

Why a Drug-Ad Ban Would Be Good for Big Pharma

The drug business spends $5 billion a year on advertising and yet studies continue to emerge suggesting that hundreds of millions of those dollars are wasted. Perhaps it’s time to consider whether more restrictions on drug ads might, counterintutively, benefit the industry. BusinessWeek reports that a survey by research company Verilogue of 12,500 recorded conversations between [...]

Volunteer Work When Unemployed: Should You Work for Free?

Laid-off executives are diving into volunteer work as a way to make new contacts, stay engaged, and eventually find paying work. But not every kind of volunteer work bestows the same benefits, and devoting too much time and energy to pro bono activities can actually hinder your search for a job that will pay the mortgage. Here’s how to guarantee a payoff from the work you do for free.