Public relations primer - Bits & Pieces

School Administrator, Feb, 2003

The National School Public Relations Association has released "Raising the Bar for School PR: New Standards for the School Public Relations Profession." This document addresses creating, funding and implementing a public relations program in a school district.

The document may be downloaded at www.nspra.org/entry.htm by clicking "Starting a School PR Program." For a print version, call 301-519-0496.