Auto Industry
Industry: Email Alert RSS FeedBig audio dynamite - WIP - MACH 1000 audio system from Visteon Corp - Brief Article
Automotive Design & Production, Jan, 2002 by Gary S. Vasilash
Visteon Corp. was a supplier of radios to Ford Motor Co. long before there was such a thing as Visteon. But nowadays, it has to compete for the business. As Delphi has done a job of branding its upscale audio systems with the name "Monsoon," Visteon is taking a similar course with its MACH series.
Visteon launched the brand in October, 2000. This past September it announced that the MACH 1000 is making its debut on a production vehicle, the 2002 Mustang.
One of the issues that OEM-focused audio suppliers like Visteon face is that some people, when they buy a vehicle, go straight to the aftermarket for their listening gear. The goal of a supplier, then, is to provide a product that is factory-installed that meets the requirements of the more discerning ears. That way, both the supplier and the OEM benefit.
Most RecentAuto Articles
- To Sell, EVs Will Need Sizzle and Sex Appeal, Says Merrill Lynch
- Toyota Finance Arm, Used Cars Help North America Recovery
- Million-Dollar Army Contracts are a Lifeline for EV and Battery Companies
- Fiat Plan for Chrysler is One Letter Away from "Faith"
- Resurgent GM Needs to Keep 1.6 Million Customers Who Now Own "Orphan Brands"
- More »
So the MACH 1000 is one answer. it provides 1,000-W of sound, which even the press materials admit "can actually be felt without causing distortion." (When a Mustang appeared in our lot equipped with the system for demonstration purposes, we were thinking that the Plymouth police were going to be paying us a visit.)
Brought to you by CBS MoneyWatch.com
- Best- and Worst-Paid College Degrees
- 6 Things You Should Never Do on Twitter or Facebook
- How Much Sleep Do You Really Need?
- 6 Big Myths about Gas Mileage
Most Recent Autos Articles
- Awesome and Tiresome; Our long-term BMW 750Li could be the ultimate driving machine. But it's not.(NEWS)
- Total Recall; The Subaru blows its engine, gets a do-over.(NEWS)
- A Learning Experience; Sampling two new Audis on the track.(NEWS)
- PACE CADETS; AT THE AMG ACADEMY, STUDENTS TAKE THEIR FINALS WITH THEIR RIGHT FEET.(NEWS)
- Fair Warning; Escort debuts GPS features on latest radar detector.(NEWS)



