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Bibliography for: "Fine-tuning your mission: your mission statement can put you right on top of your market—or make you irrelevant - Marketing"

Robert A. Sevier "Fine-tuning your mission: your mission statement can put you right on top of your market—or make you irrelevant - Marketing". University Business. FindArticles.com. 02 Dec, 2009. http://findarticles.com/p/articles/mi_m0LSH/is_6_6/ai_103378392/

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Articles in June, 2003 issue of University Business

 

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