ASTD 2003: buyer's guide

T+D, April, 2003

3D Group

3101 Telegraph Avenue, 1st Floor

Berkeley, CA 94705

510.525.4830 x207

510.704.1694 Fax

www.3dgroup.net

3D Group is dedicated to helping small and large organizations utilize modern research methods to make Data Driven Decisions. We help organizations use cutting-edge measurement methods to enhance their effectiveness. We feature a wide range of standard and customized tools including training needs analyses, 360-degree feedback, employee attitude surveys, program evaluation and personnel selection. In using these tools, our work ranges from assessment administration and scoring to frill-scale

implementation and interpretation of results. In all our work we emphasize rigorous scientific methods combined with accessible information displayed in easy to understand formats.

Your customers are our customers...all of our products and services are practical, job-relevant and easy to use.

Ability Training, Inc.

328 Wayne Avenue

Oakland, CA 94606

510.832.4552

510.832.4552 Fax

www.tryability.com

We're a small company that delivers big results at great prices. We've created successful courses for companies like Intel, the Gap, and Wells Fargo Bank. Whether you need one developer or a team, we can help with all your training needs - WBT, CBT, ILT, as well as great supporting job aids and documentation. We look at the whole picture to make sure the training will be successful.

I'm the president, Marilyn Freedberg, and I personally manage all projects and developers to make sure my high quality standards are met. My projects are on time and on budget, always. With ABILITY you won't be handed off to someone less experienced, less reliable. All I do are successful projects - you can be sure yours will be too.

I use proven methods: competency based training models, adult learning theory, structured writing techniques, and interactivity to keep students involved. I also use real-life experience to make sure techniques are applied in ways that really work.

The Gap said we "set the standard" for their internal training. This was despite extremely aggressive deadlines and tricky deliverables. Intel said ours was "by far" the best supplier training. Wells Fargo said "Amazing ... It's outstanding work!" Give me a ring and let's see what I can do for you.

"Because Success is a Lot More Fun"

A. D. Novak Co. Inc.

919 Third Avenue

Suite 2700

New York, NY 10022

212-836-4315

www.adnovakco.com

Creating instructional materials is a vital process. Regardless of the delivery system, the process of planning, assessment, design, and development remains the same. When applied properly, it ensures that training relates to business needs and is an individual solution, not a panacea.

Construction industry analogies are useful in describing the process. Project-based decisions about the tools, approaches, and strategies to achieve learning objectives are dependent on the content, audience, and business use just as decisions on the materials and methods used in building a bridge are dependent on the length of span, height of span, vehicle weight, maximum capacity, etc.

Shifting the analogy from bridges to buildings, the planning phase is similar to assessing the property, assessing occupant wants and needs, developing an artist's rendition of the structure, and showing interior views. Design is comparable to the detailed architects drawings. In development the structure is built.

Seldom is there one correct solution--just choices. This vital design process enables better choices for improved relevance. Training is extremely useful when based upon actual business needs and job tasks. Its relevance should translate into measurable operational improvement--indeed, the impact of training on operations is the only meaningful measurement for its objective value. Human capital investment evaluation is similar to that of any other capital investment-with a concomitant return on that investment.

ALESYS

2222 NW 40 Terrace

Gainesville, FL 32605

www.alesys.com

352.336.8900

800.758.1071

352.336.9969 Fax

At ALESYS, we help our Customers improve learning effectiveness in their organizations by providing a full spectrum of products and services that assist them in achieving their business goals and vision. ALESYS' innovative and powerful Integrated Approach to Learning[SM] includes needs analyses to improve transfer of training to job application-custom design and development of highly effective blended training-teaching content experts and Trainers how to effectively manage the learning process in their delivery of training content-providing members of management with effective coaching skills to enhance performance improvements after training-improving the learning skills of everyone in the organization-and measuring the effectiveness of training at all levels, We believe behavior change on the job is the best measure of workplace learning effectiveness.

ALESYs' Learning Manager Certification[SM] and Learning Designer Certification[SM] professional development series set the standard for the training industry. We have the fastest custom development times in the industry and always guarantee the highest quality.