Instant 3D: Pool Studio™ gives designers a real advantage, its "Design in 2D, View in 3D" technology being the key to more pool sales

Pool & Spa News, July 7, 2004

It has always been difficult for home owners to look at a pool drawing and imagine that pool actually in their backyard. But now computers are finding use in the pool industry other than balancing checkbooks and writing e-mail. Using the latest technology, computers are able to create 3D simulations that can be explored. For years, Structure Studios has been creating virtual backyards (complete with pools and landscaping) for pool companies across the country. Now Structure Studios has created Pool Studio, software that gives pool professionals an easy way to present a backyard design to customers using a 3D simulation, without limiting their creative freedom.

Leaving little to the imagination

Not only does Pool Studio turn a 2D drawing into a 3D environment (in which you can move around), it does so with remarkable beauty and detail. As if that wasn't already impressive, it goes from 2D to 3D in one mouse click, yielding the term "instant 3D." Creating a rich 3D environment, Pool Studio is able to illustrate the new pool/backyard to a client, before a scoop of dirt leaves the ground. Using Pool Studio, a designer or salesman can now take a customer on a virtual tour of their new pool/backyard simply by moving the computer mouse forward or backward, even entering the virtual pool to be sure that the tile and interior finish are to their liking. The appeal to clients is that they see what they're getting. Being able to change the tile or deck, add a tree or barbeque, with just the push of a button, gives clients instant gratification. The process is effective and efficient, and that is exciting for both pool buyers and retailers.

A helping hand

Structure Studios provides their own in-house 3D services for pool designers, landscapers, builders, and architects. E-mail, fax or send your flat 2D plans and they will create a CD for use on your computer providing an interactive 3D computer tour of your project before it's built.

The right tools for the job

Structure Studios recommends the following to run Pool Studio: a 2.0 GHz processor, 512 MB of RAM, an ATI Radeon 9000-series of NVIDIA GeForce FX-series video card. Having an appropriate 3D card is crucial. For help choosing components, contact Structure Studios at (702) 433-0274.

About Structure Studios[TM]

The swimming pool industry is all about building quality pools to enhance the enjoyment of people's leisure time, and performing this service efficiently. Until now, computer programs for the leisure industry have been awkward, time consuming, difficult to use and have never been able to tender pool projects in 3D. In 2001, Joe Macchiaverna, a former designer and salesman for Tango Pools in Las Vegas, Nevada and Noah Nehlich, a computer guru also from Las Vegas, came up with a unique approach to computer-based pool design. From the ground up, they created Structure Studios, located at 3085 E. Russell Road in Las Vegas. The culmination of their efforts resulted in the development of Pool Studio, a simple, easy to use program for pool designers to design in 2D and, with a push of a button, transform a flat pool drawing into a 3D interactive backyard paradise! To learn more about Structure Studios and Pool Studio, visit their web site at www.structurestudios.com, or call (702) 433-0274.