Learning in Las Vegas

Residential Architect, April, 2005 by Mark R. Johnson

Whirlpool Corporation believes in the development of innovative products that shape the future of our industry as well as our daily lives. Part of this innovation can be seen in our company's commitment to continuing education programs that fuel the creative spirit within the design community. This year is no exception. Whirlpool Corporation has again invested in supporting the architectural community at the 2005 AIA National Convention in Las Vegas.

Innovation in education

This year we will offer three exclusive educational programs in the Whirlpool booth. The topics are relevant to today's hot design issues: Universal Design in Appliances, New Kitchen Concepts, and Decentralized Appliance Applications. These courses will be conducted eighteen times throughout the AIA Convention, so there will be plenty of opportunities for attendees to sit in and learn. What's more, each course will be worth one quarter unit towards your AIA/CES requirement.

Innovative products

It takes a passion for innovation to consistently develop leading-edge appliance designs. Whirlpool continually strives to craft original products with the features, feel and functionality to exceed your clients' expectations. Our global design program is just one commitment to this end. At the AIA Convention, you'll have the opportunity to view some of the latest product innovations, including KitchenAid[R] Refrigerator Drawers, Whirlpool[R] 24" Front Load Laundry Pair and a new-to-the-world invention, the Whirlpool[R] Fabric Freshener.

All three products break new ground both in innovative design and appliance function for the home. KitchenAid[R] Refrigerator Drawers are destined to change the way you address refrigeration needs throughout the home, and support the up-and-coming design trend of creating work "zones" within the kitchen. Whirlpool's sleek new 24" Front Load Laundry Pair fits below a 34" countertop for ADA applications or can be stacked for small laundry areas. Finally, the Whirlpool Fabric Freshener freshens clothes without harsh chemicals. It also helps reduce trips to the cleaners while offering easy portability from room to room.

InsideAdvantage.com

And don't forget--we offer a number of helpful tools for architects and designers at our trade website: www.insideadvantage.com. There you'll find CSI downloadable product specifications, online education courses at no cost, and our courtesy discount program for your personal appliance needs. We look forward to seeing you in Las Vegas. I welcome the opportunity to meet you and hear your thoughts about our innovative new products.

RELATED ARTICLE: Events of interest.

AIA/CES Registered Provider Conference & CES Marketplace May 17-18, 2005 Mandalay Bay Convention Center, Las Vegas, Nevada Contact Andrea Raggambi at araagambi@aia.org

New AIA courses from Whirlpool Corporation AIA Expo Booth #3813 AIA 2005 National Convention and Design Exposition May 19-21, 2005 Mandalay Bay Convention Center Las Vegas. Nevada

Mark R. Johnson, FAIA, AIBD Manager, Architectural and Design Marketing