Bibliography for: "The branding game: a disappointing quarter and a drop in domestic beer sales underscore the importance of Femsa CEO Jose Fernandez' mission to strengthen his family of brands and steal market share from Mexico's No. 1 beer maker"

Daniel J. McCosh "The branding game: a disappointing quarter and a drop in domestic beer sales underscore the importance of Femsa CEO Jose Fernandez' mission to strengthen his family of brands and steal market share from Mexico's No. 1 beer maker". Latin CEO: Executive Strategies for the Americas. FindArticles.com. 07 Dec, 2009. http://findarticles.com/p/articles/mi_m0OQC/is_3_2/ai_100508532/

Latin CEO: Executive Strategies for the Americas

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Articles in March, 2001 issue of Latin CEO: Executive Strategies for the Americas

• Unilever
• Banco do Estado de Sao Paulo
• Telefonos de Mexico
• Empresas Polar and Mavesa
• The eBaying of Guatemala
  by Oscar Musibay
• BBVA la diferencia en Banca Privada
• Lima
• Fabrica Nacional de Papel
• Finance minister Juan Manuel Santos has declared the country free of its recession
• Empresas ICA Sociedad Controladora
• Money from abroad
• Funding the Americas: the new agenda for Inter-American Development Bank President Enrique V. Iglesias includes smaller-scale projects with more private input. The goals, however, remain the same
  by Larry Luxner
• Mexico City
• The creation of wealth
• World Trade Organization
• CompUSA
• Telcel
• Cyber baking… er, banking
  by Eddie Dominguez
• International private banking for Latin America
• Caracas
• NEC
• Koch Industries
• Ivax Corp
• Shop around
• At the end of the world: Granted, it's a tiny market. But Chile's Aerovias DAP aims to grow its lucrative air charter traffic to Antarctica
  by Tim Vandenack
• Miami
• The case for mutual funds: In Latin America, funds have grown dramatically. And yes, it is possible to make a safe bet
  by Luis Iratchet
• Gener
• Embratel Participacoes
• NAFTA
• Soaring stocks
• The devil made me do it: Venezuelan deadbeats meet their match with this diabolical CEO and his devilettes
  by Christina Hoag
• Surviving bad years in world equity markets
• Rio de Janeiro
• The government has exchanged US$4.2 billion of short-term debt for longer-term bonds
• Clorox Co
• Petroleos Mexicanos
• NAFTA vs. Mercosur
• Power house: In less than three years, Duke Energy International has become a regional contender in the business of generating energy in Latin America
  by Ray Viator
• Handier handhelds
  by Rochelle Broder-Singer
• Buenos Aires
• Empresa Brasileira de Aeronautica
• Occidental Petroleum
• LanChile, LanPeru
• Cheaper oil
  by Rochelle Broder-Singer
• Retail revolutionary: how does a real estate developer become a household name? Being a prolific builder like Salomon Cohen and his Constructora Sambil helps. Naming massive shopping malls for yourself doesn't hurt either
  by Christina Hoag
• Bogota
• BHP Ltd
• Strikes at brewer Bavaria have idled some 6,000 Bavaria workers and 20,000 vendors and truckers, and have also helped empty many store shelves and bars of local beers
• Aeroperlas
• Costly quake
• The branding game: a disappointing quarter and a drop in domestic beer sales underscore the importance of Femsa CEO Jose Fernandez' mission to strengthen his family of brands and steal market share from Mexico's No. 1 beer maker
  by Daniel J. McCosh
• Panama City
• Todol Global
• Portugal Telecom and Spain's Telefonica
• DaimlerChrysler
• Confidence crisis
• A rising star: Alejandro Zaccour, the new CEO of Corporacion Financiera del Valle, accelerates the hunt for hidden values—while trying to weather the Colombian economic crisis
  by Martin Dayani
• Mobile Brazil: what's happening in the Brazilian mobile phone market? If vendors want sales to keep growing, they must market to the masses
  by Daniela De Souza
• Sao Paulo
• DirecTV Latin America
• In other mobile telecom news, the government has postponed plans for a US$3.4 billion auction of cellular concessions
• California's Department of Water Resources
• Energy crisis
• Slim wear: Brazilian bikinis are the flavor of the season. All the better for Amir Slama, whose Rosa Cha design house is taking the fashion world by storm
  by Elizabeth Johnson
• ADRs and athletic leagues
  by Rochelle Broder-Singer
• Santiago