Business Services Industry
Miami advertising agency Publicis Sanchez & Levitan has merged with San Antonio-based Bromley Communications
South Florida CEO, April, 2004
* Miami advertising agency Publicis Sanchez & Levitan has merged with San Antonio-based Bromley Communications. The new firm is now the US's top Hispanic marketing agency, with estimated revenues of $29.9 million and billings of $276 million. The move combines Bromley's media buying clout and Publicis Sanchez & Levitan's promotions, events and grass roots marketing strengths.
The two companies, each 49 percent owned by Paris-based Publicis Groupe, will be known as Bromley Communications. Publicis Sanchez & Levitan co-chairman Fausto Sanchez will serve as executive vice president and executive creative officer of Bromley, while co-chair Aida Levitan is now vice chairwoman, chief communications officer and president of its Miami office.
Most Recent Business Articles
- Multiple criteria evaluation and optimization of transportation systems
- Multi-criteria analysis procedure for sustainable mobility evaluation in urban areas
- A two-leveled multi-objective symbiotic evolutionary algorithm for the hub and spoke location problem
- Multi-criteria analysis for evaluating the impacts of intelligent speed adaptation
- The development of Taiwan arterial traffic-adaptive signal control system and its field test: a Taiwan experience
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- Design a commission plan that drives sales - Sales Commissions
- Too Young to Rent a Car? - 25-years-old the minimum age for car renting - Brief Article
- LIFO vs. FIFO: a return to the basics



