Fashion retail, 2d ed
Reference & Research Book News, August, 2008
Fashion retail, 2d ed.
Curtis, Eleanor and Howard Watson.
John Wiley & Sons
2007
224 pages
$75.00
Hardcover
HF5429
Two hundred plus color photographs illustrate buildings commissioned by fashion houses in the largest cities around to world to attract wealthy clients. The 28 chapters explain the concept behind developing one architectural design for a brand name worldwide and the equally effective approach of creating interior architectures that reflect the city in which a store is located. The second edition adds chapters on Longchamp, Azzedine Alaia, Universal Design Studios, and Karstadt.
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