Business insights; China, practical advice on entry strategy and engagement

Reference & Research Book News, May, 2008

Business insights; China, practical advice on entry strategy and engagement.

Ed. by Jonathan Reuvid.

Kogan Page Ltd.

2008

281 pages

$90.00

Hardcover

HG5784

This compilation offers an overview of the singular experience of corporations conducting business in China. It also offers recommendations for businesses considering an entry into the commercial opportunities there. It chronicles corporate successes and failures and relies heavily on the real-life experiences of, and lessons learned by, companies that have established operations in the challenging Chinese business environment. Consulting editor Reuvid, a former economist and investment banker with extensive experience in China, has assembled contributions from 19 corporate professionals and experts. Topics include overviews of China's economy, government and administration, foreign trade, and its relationship with the World Trade Organization. Additional topics include risk management, intellectual property management, managing joint ventures and joint venture law, banking and foreign exchange, and case studies in manufacturing, trade, and service provision.

([c]20082005 Book News, Inc., Portland, OR)