Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage: Text and Readings, 2d ed
Reference & Research Book News, August, 2005
HD30
0-324-28272-9
Strategy synthesis; resolving strategy paradoxes to create competitive advantage: Text and readings, 2d ed.
De Wit, Bob and Ron Meyer.
South-Western College Pub., [c]2005
469 p.
$83.95 (pa)
De Wit (Maastricht School of Management, the Netherlands) and Meyer (strategic management, Erasmus University, the Netherlands) guide readers through conflicting perspectives in the field of strategic management, in order to help students become more critical and creative strategic thinkers. Focus is on key issues which strategists must deal with in practice, with emphasis on the international context. Original articles from classic thinkers are presented throughout, along with short cases, including three international cases. This second edition features new examples, cases, and reading representing new developments in the field.
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