Opportunities and Strategies for Indian Business: Preparing for a Global India

Reference & Research Book News, August, 2005

HD70

2004-030472

0-7619-3333-6

Opportunities and strategies for Indian business; preparing for a global India.

Phansalkar, S. J.

Response Books, [c]2005

231 p.

$59.95

Formerly with the Institute of Rural Management in Anand, India, Phansalkar is now an independent management consultant. In the past 15 years, he has witnessed significant changes in the Indian business world, including the birth of many new businesses and the demise of some old, venerable ones, brought in by economic liberalization. In this text, the author explores the orientation, tendencies, and behaviors of Indian businesses, to determine whether they have behaved strategically--or opportunistically--and whether behaving strategically increases their probability of sound performance. Response Books is an imprint established by Sage India in 1995.