Fine Art Publicity

Library Bookwatch, June, 2005

Fine Art Publicity

Susan Abbott

Allworth Press

10 E. 53rd Street, #510, NY, NY 10010

1581154011 $19.95 www.allworth.com

The majority of art career guides come from either career counselors or artists themselves, so it's refreshing to note that Fine Art Publicity: The Complete Guide For Galleries And Artists, appearing in its second updated edition, is written by an industry publicist backed by the knowledge of her profession. Galleries and artists receive the basics of marketing to the art community; from researching a media list for both local and national contacts to locating businesses connected to the arts, and gathering a library of samples for targeted publicity contacts. Simply an outstanding reference; a 'must' for aspiring artists and gallery owners alike.