Arts Publications
Topic: RSS FeedHow to Run a Thriving Business
Wisconsin Bookwatch, Feb, 2005
How To Run A Thriving Business
Ralph Warner
Nolo Press
950 Parker Street, Berkeley, CA 94710
1413301045 $19.99 1-800-955-4775
Do-it-yourself pioneer and co-founder of Nolo Ralph Warner presents How To Run A Thriving Business: Strategies For Success & Satisfaction, a nuts-and-bolts guide packed with tips, tricks, and techniques for being in charge of one's own destiny. Chapters address details ranging from how to choose the right business for one's needs, to getting started on a shoestring, creative marking, how to hire and keep good people, why buying a franchise is a poor idea, why selling services instead of goods can reap greater rewards, how to keep expenses low and react quickly to shifts of ill fortune, and much more. A highly readable account packed cover-to-cover with practical, time and experience-tested advice.
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