Beyond The Ask Event

Beyond The Ask Event

Terry Axelrod

Benevon

2100 North Pacific Street, Seattle, WA 98103

9780970045577, $49.95 www.benevon.com

International fundraising expert Terry Axelrod presents Beyond The Ask Event: Fully Integrating the Benevon Model, a straightforward guide to attaining long-term, sustainable funding for nonprofit organizations. Offering a step-by-step process pioneered by the fundraising training organization of Benevon (formerly "Raising More Money"), Beyond the Ask Event walks the reader through implementing the Benevon model, an involved process that requires commitment yet pays off in the long run. Easy-to-follow exercises, scripts, templates, and checklists help accommodate the adjustment period to adopting the new fundraising process. "Your tracking system should be the one solid, reliable repository for the chronology of every contact with each donor, potential donor, and volunteer. That is the only way everyone who has access to your database will come to count on this as the sole source for up-to-the-minute information on each donor." Highly recommended as an indispensable aid to nonprofit organizations, from community theater to universities and international charities.

COPYRIGHT 2008 Midwest Book Review
COPYRIGHT 2008 Gale, Cengage Learning