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AviationToday Launches New VLJ E-Letter

Air Safety Week, Sept 24, 2007

Few advances in aviation technology have generated the keen interest the very light jets (VLJs) have with pundits labeling them the microchip of aviation and detractors charging they will blacken the skies. As with most such controversies, the reality lies somewhere in the middle and AviationToday, has launched VLJ Report to keep track of it all.

The parallels between the regionals and the emerging VLJ market are many. Many of the same trends that made the regionals successful are in evidence today, namely the growing frustration of the business trip, which eats up time like a pacman on steroids and the inability to get there from here. VLJs - whether they are owned by private pilots or flown by the newly emerging per- seat, on-demand operators such as DayJet - offer what the regionals offered decades ago - the out-and-back-in-one-day business trip, something that can rarely be done in today's commercial aviation market or by driving.

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They also offer access to many points that no longer have, or have inadequate, air service - local point-to-point routes that connect communities of interest as never before. All these were hallmarks for success in the early, post-deregulation days of the regional airline industry. VLJs, won't replace commercial airlines but they certainly will supplement such service, much to the benefit of business travelers now faced with hours- and days-long windshield time.

For those weary road-warriors, these aircraft promise to make them far more productive and while the costs will be higher than a car, saving on hotels and time in traffic jams for about the same cost as a full-fare business seat, makes the case. Indeed, one of the last frontiers for improving productivity remains in the time it takes to get here from there and vice versa.

VLJs offer everything from a hot new ride to a new paradigm in business transportation, which if you can believe the press coverage lately, will be a barn burner. Indeed, reporters have been all over the VLJ story wistfully hoping they fulfill the promise of relief from the current travel slog using commercial transport. Now all they have to do is retrain their corporate travel departments and, if that happens, watch out regionals! But that will take time.

While the launch issue of VLJ Report offers a baseline review of this emerging industry, in coming weeks, AviationToday's VLJ Report will provide domestic and international coverage for OEMs, operators, pilots, regulators, MROs, analysts, consultants, and any other type of aviation insider with an interest in business jets in general and VLJs in particular.

With the launch issue of VLJ Report, Access Intelligence duplicates the success of one of its oldest publications - Commuter/Regional Airline News (C/R News - now Regional Aviation News) - the first publication to focus on the burgeoning regional airline industry in the post-deregulation period. That publication is now in its 27th year. VLJ Report joins the company's stable of top aviation publications that also include Aircraft Value News, Air Safety Week, Avionics, Aviation Maintenance, and Rotor & Wing.

While VLJ Report will cover all angles of the very light jet's evolution, Air Safety Week will concentrate on the emerging safety issues involving these next generation aircraft. Together, industry professionals and aviation buffs alike will learn all there is to know about these new jet airplanes.

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AviationToday Launches New VLJ E-Letter

Air Safety Week, Sept 24, 2007

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