Bell Atlantic Internet Solutions and EntryPoint Inc. to Create Customized Internet Desktop Toolbar - Company Business and Marketing

Edge: Work-Group Computing Report, Feb 14, 2000

EntryPoint Inc. and Bell Atlantic Internet Solutions will join forces to create a co-branded desktop toolbar that will make using the Internet easier and more enjoyable for Bell Atlantic.net Infospeed DSL customers, as well as dial-up subscribers.

In addition, Bell Atlantic will make the EntryPoint toolbar available to subscribers of other Bell Atlantic services, regardless of their existing Internet service provider, via the EntryPoint Web-based site at http://www.entrypoint.com/bellatlantic. The site will also provide links to EntryPoint frequently asked questions and service areas.

"It's an easy-to-use and simple way to access your favorite Internet features and functions, as well as to quickly link to the Bell Atlantic.net Home and DSL upgrade sites, our Member Services area, and various product and services areas on the Bell Atlantic corporate site," said Myles Mendelsohn, vice president and general manager of bell Atlantic Internet Solutions.

"With EntryPoint, we hope to continue to build stronger relationships with our customers by providing them with new and fun ways to access resources right from their desktops, turning always-on DSL connections into 'always useful' tools for electronic living," Mendelsohn said.

"With Bell Atlantic, we're continuing to branch out into the consumer market and now have access to scores of new users," said Francis Costello, president of EntryPoint. "And with the co-branded EntryPoint toolbar, we're offering companies like Bell Atlantic new marketing and advertising opportunities to reach their customers directly at their desktops."

Bell Atlantic Internet Solutions offers fast, easy and affordable Internet access from the home or a small business. Customers of Bell Atlantic.net enjoy Internet connections that are among the fastest and most reliable in the country, according to Inverse Network Technology, an independent research service.

Bell Atlantic Internet solutions provides support of dial-up access using 56-kilobit modems, integrated services digital network (ISDN) technology and the Bell Atlantic Infospeed family of products powered by digital subscriber line (DSL) technology. Information on Bell Atlantic Internet Solutions is available at http://www.bellatlantic.net.

Based in San Diego, EntryPoint is an idealab! company offering Internet services that reach users directly at their desktop. As the "EntryPoint to the Internet," the free downloadable EntryPoint toolbar combines the power of PointCast's technology, news and information resources with the e-commerce convenience of its eWallet.

Through EntryPoint's extensive ability to personalize the user's online experience, EntryPoint delivers customized content and alerting functionality directly to the user's desktop without intruding on their daily computer tasks. Users can retrieve news, monitor stock activity, get sports scores, shop at their favorite online stores, view personal financial information, make travel plans and much more. For more information visit the company at www.entrypoint.com.