Guinness Telli-Phone Brings Directory to Wireless Web - Company Business and Marketing

Edge: Work-Group Computing Report, May 8, 2000

Lawrence Guinness, president & chief executive officer of Guinness Telli-Phone Corp. (OTCBB:TELI), a leader in the field of Information Appliance Technology, Monday announced that the company will make its uniquely indexed directory available on wireless devices.

The information rich but graphically simple text of the Telli Marin directory is ideal for use on cell phones and palm-top devices. Using the Wireless Application Protocol (WAP), Guinness Telli-Phone will be able to port its system to wireless networks with ease.

The wireless version of Telli Marin will deliver all of the display features of the dial-up version: arts and entertainment listings, business directories, community updates, and classified advertisements.

"We are very excited to bring our service to so many new Telli users. By moving on to palm tops and cell phones Telli becomes a local directory with an international reach. We have extended our service beyond Marin to everyone who has an interest in doing business here," said Lawrence Guinness.

The Telli directory is already being tested on cellular phones in Marin County, Calif. Within the week, Telli Marin will be available over the Wireless Web to Sprint PCS users anywhere at the URL www.tellipages.com (users simply need to type in "tellipages"), and on all other cellular carriers shortly thereafter.

The company is also working to port the Telli Marin system onto palm top devices. Using Palm Computing's Web Clipping Application, Guinness is in the process of preparing its data for transfer into the correct formats.

By making its proprietary product available to consumers via Web enabled cellular devices, Guinness Telli-Phone is effectively bringing its product to market early and under budget, which means that revenues will also arrive earlier than expected.

Guinness Telli-Phone has developed an online information system that is delivered through its proprietary technology, Telli Screens, and now via Web enabled cellular devices including cell phones and palm top devices, and distributed to consumers for free. The company's Telli directory is an online, interactive digital directory with value-added services that include community and school news, schedules, updates, agendas, events, and classifieds.

The company's launch of its comprehensive, instant, online service in Marin County, is the first step of a national campaign to address an untapped U.S. market of people who want a quick, accurate, functional, and comprehensive alternative to the Internet. The Telli Marin directory provides complete, accurate information on Marin County in an intelligent, interactive, digital format.

For more information visit www.telli.com.