Cool communities announced in Oklahoma, Maryland - American Forests Cool Communities Program; Tulsa, OK; Frederick, MD

American Forests, Sept-Oct, 1992 by Ashley O'Neal

"How Beautiful Would America Be Without Them?" is an appeal for more trees in rural areas; "Just What We Need, A Few More Shady Characters" makes the case for healthier trees downtown; and "Dial-A-Tree" makes tree planting that much easier.

Mark Jespersen and Sharon Occhipinti, a New York-based creative team, produced the magazine ads, and advertising photographer Harry DeZitter photographed muddy, but nurturing hands holding a seedling.--Lori Wright

REACH YOUR CHILDREN TREES

"This book should be in every school. This book should be in every place where children can read. We must teach our children a better way of doing things. That's why I wrote the song, and that's why I continue to sing the song today."

The words are from Graham Nash. The song is the Crosby, Stills and Nash classic, "Teach Your Children Well." And starting this fall, the book-- Growing Greener Cities, coauthored by AMERICAN FORESTS' Gary Moil and writer Stanley Young of Los Angeles-will be distributed to seventh grade teachers and students in the cities initiating the Cool Communities program.

Nash, who wrote the forward for the easy-to-read paperback, made his remarks at Growing Greener Cities' kickoff party. The book has been a hit with environmental educators, and sponsors for it have been identified in all seven model Cool Communities. --DAN SMITH

BANKS BRANCH OUT FOR TREE PLANTING

Money in the bank will mean trees in the ground at branches of two banks in the Washington, DC, metropolitan area. Maryland National Bank and American Security Bank have joined together to plant trees as part of a new account promotion. The sister banks will contribute to a tree-planting fund for each new preferred account opened at one of 115 branches over a two-month period. The fund will be used to plant groves of Famous and Historic Trees--the progeny of trees associated with famous people and events--in Maryland and Washington, DC, this fall. --KURT REDENBO

SPREADING THE WORD

AMERICAN FORESTS salutes five Global ReLeaf Corporate Partners. Corporate partnerships continue to help spread the Global ReLeaf message by planting trees and educating people.

* Seybold Seminars will plant a tree in a Global ReLeaf Heritage Forest for each attendee at Seybold San Francisco, the computer publishing industry's annual conference. Attendance is estimated to exceed 25,000. Global ReLeaf will have its own booth at the four-day conference.

* H. Alpert & Company will continue its support by planting a tree in a Heritage Forest each time a customer returns the box-top from its new fragrance, EarthSource.

* Soccer World Catalog is featuring AMERICAN FORESTS' 900-number and information about Global ReLeaf on the back of its current catalog.

* Westgate Publishing's "How To Graduate From College In Four Years" devotes a page to the Global ReLeaf story and encourages college-bound students to consider careers in forestry and the environment. Westgate will donate $.25 from each sale to Global ReLeaf for tree planting.

* Too Much Fun Rubber Stamps will donate 5 percent of its sales over the next two years to planting trees in Heritage Forests. -- CINDY KRICK