Be a catalyst for healthy change in your community - Tip-Off - Brief Article

Parks & Recreation, Jan, 2003

Americans in Motion 2010 is recruiting community coalitions to conduct a media-based/Internet physical activity behavior-change campaign in the spring of 2003. Community coalitions will have access to the Take Charge Challenge Web site for recruiting social systems (worksites, schools, churches, senior centers, etc.), data collection, report generation, incentives sales and communication.

The Take Charge Challenge site will allow coalitions to generate income to support the campaign. Monthly conference calls are being hosted by the Centers for Disease Control and Prevention's Division of Nutrition and Physical Activity to provide technical assistance to coalitions that are interested in participating.

The www.Takechargechallenge.org and www.Aim2010.org sites are under construction. For more information, contact Bruce Leonard at aim2010@bellsouth.net or 770-978-2289.