Driving Change - Center for Environmental Leadership in Business - Brief Article - Statistical Data Included

Sierra, Nov-Dec, 2001

One hand is clapping for Conservation International and Ford Motor Company's new Center for Environmental Leadership in Business. Launched with a $25 million contribution from Ford, the joint effort will target industries that have the greatest environmental impact: transportation, manufacturing, agriculture and fisheries, forestry, energy and mining, and travel and leisure.

The goal of the center is to develop and promote business practices that reduce environmental degradation and to contribute to conservation. It's a lot of talk just now, but it's also a lot of money. To keep track of the center and encourage it to actually do something, check its Web site: www. celb.org.