How to choose a professional association

Home Office Computing, Feb, 1992 by Nillie Carmel

The right association can be your best connection for training programs, professional development, networking, and other vital services. But what's the

best way to locate an association in your field that meets your needs?

For a start, get recommendations from friends and associates. Check the Gale Encyclopedia of Associations, where organizations are listed both alphabetically and be keyword. The reference book is available at most libraries, or you can call (800) 877-GALE to find out more about it.

Here are some more tips.

Review upcoming events. Meetings, seminars, presentations, trade shows, and expositions are ideal networking opportunities. A local organization is more likely to schedule events nearby, allowing you to attend more meetings without having to trave--although national organizations typically hae greater resources.

Evaluate member services. As American Express says, Membership has its privileges. Services that seem fairly standard can actually serve as unique tools for you to begin or expand a new business. Employment newsletters, job hotlines, and advice hotlines can give you access to knowledgeable experienced people.

Many associations offer group health, disability, and life-insurance packages, as well--a boon if you're self-employed.

Check out the membership directory. This desk reference puts other association members at your immediate reach. Typically, members are listed by name, and cross referenced by company, state, or industry.

Look at the group's publications. Monthly or quarterly newsletters should keep you abreast of research and developments in your industry. Besides current events, these publication should also list upcoming seminars and new books.

Make sure the fee is one you can afford. Fees can range from under 450 to a few hundred dollars. Some groups charge additional application fees for new members; some cahrge less for membership renewals than for first-time joiners. You may be able to take a tax deduction for professional memberships.

Ask for recommendations from members. Probably the best way to find out if an association is for you is to informally contact some members and find out what they think. If you don't know anyone who has joined, the association should be able to give you the names of members you can talk to.