Interactive TV's unclear picture - the real future of the telecommunications revolution - Cover Story

0 Comments | Insight on the News, Dec 20, 1993 | by Philip Chalk

As for the fear that living in front of a screen will mean navigating 500 channels of attention-grabbing gimmickry, Wallace of Prodigy notes that for now, most information that can be accessed through on-line services includes no sound and that most interactive TV is likely to be no more cacophonous than a word processor.

"What interactive television will bring is that the consumer will be driving the programming," says Wallace. "They'll be the ones deciding what's on their screen .... Remember, this isn't something that people have to do. It's something that people want to do."