Auto Industry
Industry: Email Alert RSS FeedU.S.-Built Full-Size Pickup For Nissan - slated for 2003 - Brief Article
Automotive Industries, Nov, 1999 by Dale Jewett
A key to Nissan's recently announced comeback plan is making vehicles that people actually want to buy. While the misdirected automaker has had trouble doing that in recent years, its new chief operating officer, Carlos Ghosn, realizes that being successful in the U.S. means having a full-sized pickup truck.
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So Nissan officials strongly indicate that their company will jump into the big-truck fray, "probably in Tennessee and definitely with a V-8." Look for a 2003 debut. Nissan follows Toyota, whose Princeton, Ind., plant has capacity for 100,000 Tundra pickups and 50,000 Sequoia SUVs on two eight-hour shifts.
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