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Automotive Industry
Industry: Email Alert RSS FeedThe future of the in-car experience - Brief Article
Automotive Industries, July, 2002
Microsoft's vision for the automotive industry is a software technology infrastructure that connects cars to the Internet in the same way most of us are connected at home and in the office. For consumers, this allows customized information services to be delivered to the vehicle in real time. For automakers and their industry partners this allows for closer customer interaction and better knowledge of product usage brand differentiation and new revenue streams.
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Below are three scenarios build around common activities changing the oil driving the kids to school and a Net generation teenager meeting up with friends. See for yourself what the future in car experience might look like and how Microsoft's software technology infrastructure can make these activities easier on drivers and passengers and more beneficial to automakers.
COPYRIGHT 2002 Reed Business Information
COPYRIGHT 2002 Gale Group
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Most Popular Articles in Autos
- Service Slants
- 2007 utility vehicle buyer's guide: Side-By-Sides are popular; here's who ...
- Transmission considerations: beyond the manual gearbox
- Buell Motorcycle engineering, innovation, & dedication: in an industry ...
- 100 + 10: America's oldest automotive magazine celebrates its 110th year ...
- More »