New Magazines

Folio: The Magazine for Magazine Management, August, 2001

Small Times

URL: www.smalltimes.com

Launch: September 2001

Mission: To cover the latest technologies and report on critical applications for end-users.

Target audience: Senior executives, engineers, procurement professionals.

Initial distribution/circulation: 22,000 controlled. Additional subscriptions are $60 for six issues. Cover price: $10. Will publish twice in 2001 and six times in 2002.

Editorial highlights: Features include an interview with Nobel Prize winning scientist Dr. Richard Smalley on his past projects and his new passion, super strong carbon nanotubes. The magazine focuses exclusively on microsystems and nanotechnologies and how they are being applied.

Ad profile: Full-page, four-color ad is $5,190, black-and-white ad is $3,990.

Staff: Jon Pepper, president and publisher; Steve Crosby, managing editor.

Publisher: Small Times Media, LLC, 123 N. Ashley St., Suite 101, Ann Arbor, MI 48104. 734-994-1106.