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Folio: The Magazine for Magazine Management, Feb, 2002
LAUNCH: November 2001
MISSION: To promote the perspectives of healthcare workers, affirm their influence on critical issues, and highlight the vitality of the healthcare community.
TARGET AUDIENCE: Healthcare professionals
INITIAL DISTRIBUTION/CIRCULATION: The premier issue went to 70,000 healthcare professionals in the U.S. and Canada. March issue will go to 100,000. Frequency is quarterly. Subscription is $20 annually.
EDITORIAL HIGHLIGHTS: Profiles extraordinary people in healthcare.
AD PROFILE: Full-page, 4-color ad: $6,000.
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STAFF: Helen Ziegler, president and editor in chief; Kathy Wheeler, managinq editor.
PUBLISHER: Medhunters, 180 Dundas Street West, Suite 2403, Toronto, Ontario, Canada M5G 1Z8. 416-977-6941 or 1-800-387-4616.
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