Hart's E&P

Folio: The Magazine for Magazine Management, March, 2000

Title: Hart's E&P

Launch date: October1999

Mission: To provide business opportunities, technical solutions, and management and market intelligence to the global exploration and production sector of the oil and gas industry.

Target audience: Exploration and production professionals in oil and gas companies' service and supply firms, contractors and other industry stakeholders, worldwide.

Initial distribution/circulation: The first issue of the monthly magazine was sent to the combined, approximately 54,000 worldwide, aggregate circulation of the predecessor publications Petroleum Engineer International, Hart's Oil and Gas World and Euroil. An additional 2,000 copies reserved for free distribution at trade shows. Circulation is approximately 90 percent controlled to qualified industry professionals; otherwise, $149 for 12 issues.

Editorial highlights: The premier issue features articles on drilling in the world's deepwater hot spots; the latest advances in drilling and downhole technology; and an interview with Sir John Browen, chairman of BP Amoco. Monthly features target specific disciplines or geographic regions and interviews with leading industry/government figures. Regular coverage of five technology segments: exploration, well construction; offshore and marine; production optimization; and information technology.

Ad profile: Full-page, black-and-white ad is $5,450; four-color ad is $7,100.

Staff: Richard G. Ghiselin, publisher; Mark Thomas, editor in chief.

Publisher: Hart Publications, a division of Phillips Business Information Inc., 4545 Post Oak Place, Suite 210, Houston, TX 77027. 713-993-9320.