Folio: The Magazine for Magazine Management

View more issues:

Articles in April 1, 2004 issue of Folio: The Magazine for Magazine Management

• Keep Talking
• Mission: Improbable
  by Bob Herschfeld
• Ramparts
  by Pam Black
• Ads, Mags and the Single Girl
  by Lauren Barack
• Spin Butcher
  by Liz Borod
• Deals and Developments: MIXED SIGNALS FOR TECH PUBLISHING
• Deals and Developments: RED HERRING REVS UP FOR FALL REVIVAL
  by Jeff Bercovici
• Gabbing With The Gooch
  by Jeff Bercovici
• Small Magazines We Adore
• Ad Space is Hot in CYBERSPACE
  by Karen Holt
• Deals and Developments
  by Jeff Bercovici
• Deals and Developments: GOODBYE, FIDO
• Deals and Developments: WHAT WOULD LENIN SAY?
• Want to Sell More Ads? Ask an Editor
  by Helen Berman
• CORRECTIONS:
• Deals and Developments: THE VANGUARDE BANKRUPTCY SAGA…
• Color Proofing Goes Soft
• The Unchanging Principles Of A Good Launch
  by James Kobak
• The Dates
• Faceoff: Gardening
• Deals and Developments: MANAGEMENT EXODUS AT REIMAN
• Deals and Developments: GUIDEPOSTS SEEKS INSPIRATION ON THE NEWSSTAND
• The Seven Deadly Sins of B-to-B Publishing
  by Anthony DeRico
• Deals and Developments: MORE DRUGS, LESS ART.
• Deals and Developments: SPEAKING OF WICKS…
  by Jeff Bercovici
• Milling the Options
  by Jillian S. Ambroz
• Outside plunges into the chilly waters of Sweden
  by Liz Borod
• A Bumper Crop
  by Samir Husni
• Going Digital
• The "Bible of Design" Gets a Fitting Update
  by David O'Conner
• Deals and Developments: VERONIS FUND II UNLOADS CENTAUR COMMUNICATIONS
• Deals and Developments: AMERICAN SNOWMOBILER MOTORS TO KALMBACH
  by Jeff Bercovici
• Courting Newlyweds
  by Liz Borod
• Winning In A Losing Battle
  by Susan Thea Posnock
• The Megalaunch That Wasn't
  by Jeff Bercovici
• Deals and Developments: NO LONGER DOING IT THEMSELVES
  by Jeff Bercovici
• Yankee Ingenuity
  by Leslie Knowlton
• A Tale Of Two Launches