LETTERS

Folio: The Magazine for Magazine Management, May, 2001

Reader Stresses Internet Connection

Thanks for the great makeover article ("Tackling a Magazine's Makeover") in the January 2001 issue (page 41). However, it would have been great to see a sidebar on Web makeovers, as well. Web sites have become so integral to magazines that when considering one, publishers must also consider the other. I also think that, with the recent changes in the Internet industry, many editors will be rethinking the functions of their Web sites--and online redesigns and rejuvenations will be part of this.

Tom Hinds

EDITOR IN CHIEF

SCHWANN PUBLICATIONS

WOODLAND, CALIFORNIA