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Articles in August 1, 1997 issue of Folio: The Magazine for Magazine Management
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Conde Nast to reach South Africa
by Eric Charlesworth -
CEO out, customers in at Apple
by Jennifer Sucov -
Tune in, turn on - to radio
by Eric Charlesworth -
Five ways to bring prepress costs down
by Bert Langford -
Circulation's dark little secret
by Caitlin Kelly -
Cable network devotes airtime to mag-o-mercials
by Andrew Burns -
The Economist banks on Web subs
by Andrew Burns -
Magazines say they're not addicted to cigarette ads
by Steve Wilson -
We shall overcome some myths
by Lorraine Calvacca -
Hispanic market sparks influx, outcry
by Eric Charlesworth -
Stressed for success
by Rolf Maurer -
New magazines
by Rolf Maurer -
Take your media kit into the future; posting your media information electronically is becoming a competitive necessity
by William Duke -
K-III reconfigures top management
by Karen Hudes -
Don't deal yourself out of card decks
by Robert Spiegel -
First-half figures show robust gains in ad revenue
by Eric Charlesworth -
ASME develops new media guidelines
by Eric Charlesworth -
A meeting of the minds: regional publishing conferences are worth attending for everyone, no matter what your magazine covers
by Alan Douglas
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