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Editorial excellence awards

Folio: The Magazine for Magazine Management, August 1, 1995

The Editorial Excellence Awards is a unique magazine competition in which entrants are critiqued against standards they define for themselves. Our panel of judges scored contestants on how clearly their mission statements were defined, how well the issues they submitted accomplished those goals, and how well each magazine's features, departments and design supported its stated editorial intentions. Of the 208 entries - all published in 1994 - 44 demonstrated an excellence in meeting these standards. Please join FOLIO:'s celebration of the industry's best.

TRADE

ADVERTISING/MARKETING

INCENTIVE

(BILL COMMUNICATIONS, INC.)

Editor: Jennifer Juergens Frequency: Monthly Issue: September

Mission: Incentive is the magazine of motivation in business. It covers all the ways in which companies motivate customers, dealers, salespeople and quality through effective use of incentives.

Judges' comment: "Very compelling graphics and design, with just the right mix of columns and probing features."

AGRICULTURE: TIE

Farmer to Farmer

(COMMUNITY ALLIANCE WITH FAMILY FARMERS

FOUNDATION)

Editor: Susan Benson Frequency: Quarterly Issue: December

Mission: To demonstrate that sustainable agriculture can be successful and profitable on a commercial scale.

Judges' comment: "Makes the best use of its resources. A publishing effort of exceptionally clean, appealing two-color graphics and folksy editorial full of truly useful information."

Prairie Farmer

(FARM PROGRESS COMPANIES, INC.)

Editor: Michael Wilson Frequency: Monthly Issue: September

Mission: Prairie farmer in forms Illinois farmers about issues, technology and practices that affect their livelihood. We strive to provide clearly presented, in-depth coverage and analysis of these topics.

Judges' comment: "Solid, across-the-board reporting, plus a tight, no-nonsense style of editorial packaging."

ASSOCIATION/CUSTOM

Aramco World

(ARAMCO SERVICES CO.)

Editor: Robert Arndt Frequency: Bimonthly Issue: November/December

Mission: To provide positive cultural information and first-quality visuals about the Arab and Muslim worlds.

Judges' comment: "The editorial content and the photography are both high quality. Aramco World provides articles of the same scope and interest level as publications like Smithsonian."

BUSINESS

Meetings & Conventions

(REED TRAVEL GROUP)

Editor: Lori Cioffi Frequency: 13 times/year Issue: March 1

Mission: To help meeting managers in site selection, transportation coordination, event planning, menu selection and programming for corporate and association meetings, trade shows and incentive travel programs.

Judges' comment: "M&C isn't just a pretty destination guidebook; the staff clearly understands its readers and its mission. M&C tells its readers how to do their jobs better in an easy-to-digest format."

COMPUTING

OEM Magazine

(CMP PUBLICATIONS, INC,)

Editor: Rick Boyd-Merritt Frequency: 10 times/year Issue: June

Mission: To deliver a clear picture, shorn of hype, of the key enabling technologies and emerging markets for next-generation products in the computer and communications industries.

Judges' comment: "Graphics and design complement the presentation of some topflight information."

CONSTRUCTION/DESIGN

Remodeling

(HANLEY-WOOD, INC.)

Editor: Wendy Adler Jordan Frequency: Monthly Issue: June

Mission: Gives professional remodelers ideas and information they need to excel in business. its focused reporting and analysis cover business management, marketing, selling, customer service, design, construction, products and more.

Judges' comment: "The perfect combination: a clear mission statement, concise, well-written editorial, and compelling visual impact from innovative graphics. Together, these elements create tremendous momentum for a quick, informative read."

EDUCATION

Quantum

(NATIONAL SCIENCE TEACHERS ASSOCIATION

AND SPRINGER-VERLAG NEW YORK, INC.)

Editor: Timothy Weber Frequency: Bimonthly Issue: May/June

Mission: Quantum is a magazine of math and science for anyone who wants more than a textbook treatment of these subjects.

Judges' comment: "The articles are dense with information, but are written in an engaging, somewhat informal style using rhetorical examples, which I suspect teenagers can relate to. Laced with wonderful illustrations and interesting riddles."

ENGINEERING

Design News

(CAHNERS PUBLISHING CO.)

Editor: Lawrence D. Maloney Frequency: Biweekly Issue: June 13

Mission: Design News exists to report on the latest developments in engineering that can help readers improve their ability to do the mechanical and electromechanical design of a wide range of products, from automobiles to telecommunications devices.

Judges' comments: "A great deal of relevant information for their audience in a fast-paced, graphically pleasing environment."

FINANCE

CFO

(CFO PUBLISHING CORP.)

Editor Julia Homer Frequency: Monthly Issue: September

Mission: To illuminate the professional experiences of our 365,000 readers, senior financial executives; to address their need for sophisticated, practical, up-to-date information that can help them perform their jobs better.

 

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