Folio: The Magazine for Magazine Management

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Articles in Nov 15, 1994 issue of Folio: The Magazine for Magazine Management

• Fulfillment enhancements: who pays? - periodical publishing industry fulfillment services - Brief Article
• Peterson snaps up Sassy - Peterson Publishing to acquire Sassy magazine from Lang Communications - Brief Article
• Executive Female gets new owner - Affinity Group Inc. acquires national Association for Female Executives division of Astro Communication s Inc - Brief Article
• Movie magazines grab limelight
  by Erika Isler
• Adobe takes Photoshop to a new level - image-editing software - Software Review - Evaluation
  by Chris Bristow
• The name game: when it comes to your job title in the magazine publishing game, there is often more at stake than meets the editorial eye
  by John Brady
• Tom Angelillo - selected president of Southern Progress Corp - Brief Article
• What's your circulation strength score? - periodical publishing - Brief Article
• Teen spending power fuels revenue jump - advertising revenue of teenage magazines - Brief Article
• Hearst tries an entrepreneurial touch - Hearst Magazines
  by Lorne Manly
• No field of dreams for sports magazines - effects of baseball players' strike
  by Steve Wilson
• Revealing sources: these days, if you want to land new subscribers, you've first got to find some new ways of reaching them
  by Beth Isikoff
• Nine tips on hiring and managing salespeople - periodical publishing - Brief Article
• Stay-at-homes boost home lifestyle pages - advertising pages in consumer magazines - Brief Article
• Printers ride contract carousel - contracts with periodical publishers change hands - Brief Article
  by Lorne Manly
• JFK Jr.'s George moves ahead - John F. Kennedy Jr.'s political magazine, George - Brief Article
  by Lorne Manly
• The zine scene - Chip's Closet Corner pop culture magazine; publisher Chip Rowe - Brief Article - Interview
  by Lorraine Calvacca
• How to make education programs pay dividends - CMP's Channel Advocate Program
  by Suzanne Zelkowitz
• Make your circ plan match your goals; the means you select to reach your target audience must support the unique characteristics of your magazine - Column
  by Bruce Sheiman
• Alternate delivery under scrutiny - alternative to postal service for magazine distribution - Brief Article
• Time Inc. joins rush to World Wide Web - Pathfinder service on the Internet - Brief Article
• Personal-finance launch targets generation X - new magazines - Brief Article
• Printers signal commitment to digital technology
  by Tim Bogardus
• Seeing shades of red - common - standardizing color management systems for color printing
  by Debby Patz
• Rocky Mountain high - two new Colorado-based magazines launched
  by Susan Hovey
• Jim Nelson - promoted to president of Time Publishing Ventures - Brief Article
• Group sales maximize sub revenue - magazine subscriptions to corporate clients - Brief Article
• Marvel buys Welsh Publishing - Marvel Entertainment Group - Brief Article
• British readers will soon get Wired - magazine - Brief Article
• Custom publishers come on strong - Brief Article
  by Lorne Manly
• Blast off - Blast Publishing Co. forced to renamed its magazine Blaster - Brief Article
  by Steve Wilson
• Logan's run - Time Inc.'s Don Logan - Interview
  by Lambeth Hochwald
• Paul Hoffman - selected president of Discover magazine - Brief Article